Visible Measures Blog

In the two weeks that Susan Boyle's stunning performance on Britain's Got Talent has taken over the world of viral video, we've been overwhelmed by the interest in her story from all corners of the globe and tubes in the Web. Our numbers have been requested by both a diverse range of media outlets — including Reuters, The Washington Post, CNET, Mashable, paidContent, BBC Radio, Sky News, The Sun, The Daily Star, The Mirror and more — and, much to our delight, many members of the online video viewing audience who have been inspired by Ms. Boyle.

So, by popular request, we're happy to report that Susan Boyle's viral video viewing numbers continue to grow:

Earlier today, the aggregate viewership of of Susan Boyle's performance surpassed 170 million views. Her phenomenon is driven by over 1,000 videos in all, inspiring over 470,000 comments in total. The growth has slowed a bit, to roughly eight million new views per day!

As for her place in the viral video history books, we are currently conducting some research into the most popular viral videos of all time. This has proven to be a little time consuming, but please stay tuned for the results.

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The data used in this post was collected from the Visible Measures Viral Reach Database, a constantly growing video repository of analytic data on 100+ million Internet videos from 150+ video-sharing destinations.