MITX Award Ceremony Is Tonight & We're A Finalist!
MITX, the Massachussettes Innovation and Technology Exchange, is hosting the 2011 MITX Innovation Awards tonight. We're excited because Visible Measures has been selected as a finalist in the category for Best Ad Decision Making Tool. The technology under consideration comes from our new choice-based video ad network, Viewable Media. Viewable Media enables consumers to choose to watch video advertising, creating the highest impact views available in video.
If you're interested in joining us and other finalists, the event will be held at the Westin Boston Waterfront in the Innovation District beginning at 6:00 pm. Tickets are available here.