We're excited to announce that Visible Measures has been named one of Lead 411's Hottest Companies in Boston!
Visible Measures was selected out of a local pool of 1,776 private companies in the Software, Wireless, Internet, Hardware or Media industries. Only 62 companies were selected to recieve the award, all of them seeing either a 100% increase in revenues over the past two years, or recieved over $2M in funding in the past two years.
We were fortunate enough to meet both of these requirements. In 2011 alone, Visible Measures saw an increase in revenues by close to 500%. We also recently secured a Series D round of financing of $13 million.
In addition, Visible Measures recently received accreditation by the Media Rating Council for a range of metrics for digital video, including True Reach, the world’s first metric to provide a complete view of video campaign performance online, including paid, owned, and earned media. This is an industry first. We've also received the second patent for our video platform, which covers our methodology for measuring time spent watching online video.
Visible Measures promotes and measures social video campaigns programmatically across the web. Our ad technology, Viewable Media, is powered by our patented analytics platform for agencies and publishers, which spans 400+ million videos and 300+ million monthly unique viewers. By measuring the universe of social video advertising, we can provide exclusive industry performance benchmarks across paid, owned, and earned media.
You can see Lead 411's full list here.
Lead411 provides information, news, and research about U.S. companies and their executives. Founded in 2001, its goal has been to focus on quality corporate data that is valid and useful rather than producing as many company records as possible. In addition, Lead411 tracks company news in order to alert its customers about venture financing, new hires, hiring plans, etc. Customers include Gartner, Administaff and ADP.