Paranormal Activity 4 Thrills Online Audiences
Paranormal Activity 4 prepares to release next weekend as it falls to fourth place on the Online Film Trailer Chart with 3.5 million views. The fourth installment in the thriller franchise, the film has several trailers and TV spots. This most recent Paranormal Activity is outperforming all of its predecessors in online video. Paranomral Activity 4 is besting Paranormal Activity 3 by nearly 2 million views at the same time in the release cycle. The third thriller generated 2.7 million views before the week of release.
Elsewhere on the chart, four films that opened last week make big appearances on the Top 10, including Pitch Perfect, Taken 2, Frankenweenie, and Sinister. Tim Burton's Frankeneweenie, a family-friendly animated adventure makes its debut at sixth place with 1.9 million views. The surge in views is typical in online video, something we call the post-release bump.
The Most-Watched Online Film Trailers of the Week
| Rank | Last Week's Rank | Film Title |
Distributor
|
Genre
|
True Reach*
|
Weeks Until Release
|
% Change in Views**
|
Watch
|
|---|
|
1
|
2
|
Skyfall
|
Columbia
|
Action, Adventure, Thriller
|
6,676,978
|
1
|
74%
|
|
|
2
|
3
|
Twilight Saga: Breaking Dawn - Part 2
|
Summit
|
Adventure, Drama, Fantasy, Romance
|
4,843,375
|
2
|
36%
|
|
|
3
|
5
|
Pitch Perfect
|
Universal
|
Comedy, Music
|
4,016,787
|
3
|
47%
|
|
|
4
|
1
|
Paranormal Activity 4
|
Paramount Pictures
|
Horror
|
3,590,366
|
4
|
-21%
|
|
|
5
|
7
|
Taken 2
|
Twentieth Century Fox
|
Action, Crime, Drama, Thriller
|
3,350,245
|
5
|
81%
|
|
|
6
|
NEW
|
Frankenweenie
|
Disney
|
Animation, Comedy, Horror
|
1,921,770
|
6
|
NEW
|
|
|
7
|
9
|
Sinister
|
Summit Entertainment
|
Crime, Horror, Thriller
|
1,459,702
|
7
|
16%
|
|
|
8
|
Back on Chart
|
Wreck-It Ralph
|
Disney
|
Animation, Comedy, Family
|
1,189,896
|
8
|
Back on Chart
|
|
|
9
|
NEW
|
Life of Pi
|
Fox
|
Adventure, Drama
|
1,023,350
|
9
|
NEW
|
|
|
10
|
10
|
Silent Hill: Revelation 3D
|
Open Road Films
|
Horror, Mystery, Thriller
|
982,398
|
10
|
-8%
|
|
